This is marketing: how to add true value and succeed
This week I have been reading Seth Godin’s newest book This is Marketing: You can’t be Seen until You Learn to See. What has been so refreshing about the book is Seth’s way of simply explaining how ideas work, which issues we should be thinking about when we embark on the journey in discovering and […]
And then there were COP24 outcomes (kind of).
The Paris Agreement was and remains a milestone agreement in climate change policy. Never before have countries spoken in so united voice about what their aspirations are for climate change outcomes, what kinds of commitments they aspired to, and how we can address climate change at a global scale. Yet, strangely these last two weeks […]
Finding direction at the COP24
This week the countries have tried to find a shared direction on a number of issues, including how to agree on the “Paris Rulebook” (more about that here). Yesterday night the countries finally came together to make decisions based on the discussions and meetings during the week. The two big ticket items have been the […]
Will COP24 deliver the great expectations?
This week in Queensland, temperatures are soaring, with temperature records consistently breaking this week, with potential for fire tornadoes with the strong winds, and also potentially a devastating season for our coral reefs as the summer heat begins. Meanwhile, school children and youth in Australia are staging a campaign and not going to school as […]
Adult development theory and climate governance
These past weeks are all turning into some sort of a nightmare story specifically for those of us who work on climate change. The World Meteorological Organisation just announced that 2017 is now on record with the highest levels of carbon dioxide in the atmosphere, despite countries committing to cut their emissions. To put it […]
How to use social marketing to create impact and change
This week I attended the Change Conference 2018 in Brisbane that focused on social marketing and behavioural change, organised by Griffith Social@Marketing from our Business School. Social marketing is (and yes I had to google this…) “the use of marketing theory, skills and practices to achieve social change”. The conference featured a great line up of […]
Unprecedented yet so close: why heatwaves and flooding could be here to stay
This past week the news have sizzled with news about extreme fire events, large ranging bushfires in Sweden and Greece. Japan declared last week the heatwave a disasters while being faced with an unprecedented heatwave. 22 000 people were taken to hospital and this has impacted the elderly in particular. Portugal is set to face […]
Is 1.5 degree goal an illusion?
This past week has been quite eventful given that major issues have been either discovered or experienced when it comes to climatic changes. Japan has been experiencing significant floods with never before seen rain events while cities around the word have reported having broken all time heat records. A new study published in Nature used […]
Is conservation missing the boat on climate adaptation?
This week I have attended the 5th European Congress on Conservation, organised by Society of Conservation Biology. My reason attending this conference is that I am curious as to how climate adaptation is treated/examined in other fields (it’s also in Finland, which of course is a plus). In general, I want to have a better […]
Can we keep a score on climate?
Last week I attended Climate Update 2018 event in Brisbane where we heard from various eminent speakers on the state of climate and what different organisations, such as the Queensland government, are doing in this space. In his presentation at Climate Update 2018, Mark Howden from the Intergovernmental Panel on Climate Change focused on the […]